itv target audience


Whether you’re looking for an emotional drama, a hard- hitting documentary, or a laughter-fuelled entertainment show – we have it covered. rating for Coronation Street and Eastenders . The ITV Hub mobile app has also been downloaded on over 36 million devices across the country. In 2019, CITV was the second-biggest commercial kids’ channel for children aged four to 12, reaching 58% of Children and 56% of all Boys. ITV said the show, in which the judges and presenters were wowed by a magician, was the most-watched programme of the night. Returning spring 2020 the channel also plays host to Celebrity Juice, TV’s most scandalous panel show with the exceptionally naughty Keith Lemon and team captains Holly Willoughby, and Mel B. The channel is also the home of British horse racing. ©2020 Hearst UK is the trading name of the National Magazine Company Ltd, 30 Panton Street, Leicester Square, London, SW1Y 4AJ. The wedding special attracted 909k viewers, making it the biggest audience for the series ever; 620k tuned in for the 10th series of The Real Housewives of Cheshire; and Gemma Collins: Diva Forever averaged 581k viewers, up on the previous Gemma Collins special, making it one of ITVBe’s biggest new series. ITVBe reached half of all Adults and 58% of Housepersons with Children in 2019. Who are the viewers? Growth was primarily driven by our afternoon programmes, including Coronation Street, which has gone from strength-to-strength. At its heart, ITV4 has some incredible sporting action planned for 2020 including the French Open, the Tour de France, live darts, live snooker, and UEFA Euro 2020. In 2019, 6 CITV programmes featured in the top 100 most requested shows on the ITV Hub. 5th 16-34 The 30 days catch up will now be supplemented with series-stacking rights for our key dramas, as well as exclusive box sets, premieres and a select amount of Hub-only exclusives. Once again, Love Island was the talk of the town in the summer of 2019. The Duke and Duchess of Sussex’s Oprah interview is “already a national talking point” and ITV is “pleased” to be able to give people the chance to see it, the channel has said. 2019 late afternoons also saw success with Downton Abbey. No.1 digital channel across all time and prime time for ABC1 Adults, Housepersons and ABC1 Women. If you’re interested in targeting specific demographic audiences, it’s possible to … What is the target audience of the 3 main soaps? ITV2's smash hit Love Island is helping the channel buck the wider decline in younger viewers, with the number of 16- to 34-year-olds watching increasing by 86% year on year. If all that wasn’t enough, our daytime offering is unrivalled too, with more than 1,500 hours of live programming each year on Good Morning Britain, Lorraine, This Morning and Loose Women, followed by our most popular quiz shows, The Chase and Tipping Point. of Reg users active 16-24. ITVBe is the 9th most popular commercial digital channel in the UK for both Women 16-34 and Housepersons with Children. Britain’s Got Talent, Saturday Night Takeaway, The Voice, and I’m A Celebrity...Get Me Out of Here! ITVBe attracted over 583k tweets across 2019, up on 2018 by over 80k. 229 of ITV4’s programmes achieved over 300k viewers in 2019. In 2019 ITVBe reached half of all Adults and 58% of Housepersons with Children. The controversial two-hour tell-all sit-down chat will be shown on ITV at 9pm on Monday March 8, after the broadcaster acquired the rights to the programme. In 2018, CITV reached 58% of Children and 56% of all Boys. The tendencies and interests of your target audience should be reflected in your application. Morning on ITV ITV’s target audience differs massively throughout a day of programming with many different shows. The most-watched programme in 2019 was Mr Bean: The Animated Series, which attracted 239k viewers in November. 30.8 million registered users, 6.9m An impressive 17% of the Adult population tune in each week, that’s 8.5m Adults and 3.9m ABC1 Adults. ITV News political editor Robert Peston will show off his vocal talents as one of the celebrity contestants on the rebooted All Star Musicals. maybe they should seriously look at what was so good when regions provided programmes so at least there was a form of in house competition rather than the rather disastrous route they have gone down. 2019 saw another record-breaking year on ITV Hub, as it achieved over 1 billion requests and 710 million hours of TV watched. Channel 4 divides the UK into six broad regions, again you can see more detail from Channel 4 on this here. even if they do make a decent programme, its likely to suffer because of the dross they have and still are filling their schedules with. Prior to this the BBC conducted its own audience research while the separate ITV companies sub-contracted out the tas… Featured. BBC 1 has a very wide target audience. 583k Executive Producer, Catherine Oldfield said: "Daragh and I couldn’t be more delighted by the audience response to The Bay. their programming is all over the place and appears to appeal to noone in the main. The enriched browser experience across desktop, mobile and tablet means that in 2020 brands are now able to expand on our platforms and reap the benefits of a greater design and user experience. and Eastenders 9.9 million. These great shows were among 330 of ITV3’s programmes receiving over 500k viewers in 2019, with 27 of ITV3’s programmes reaching more than 1m viewers. In 2018, CITV reached 58% of Children and 56% of all Boys. ITV audiences can download their favourite shows and watch them wherever they go with ITV Hub+, the ad-free subscription service, which gained 144k subscribers in 2019. ITV is to target younger and lighter viewers, particularly men, with its digital terrestrial channel, ITV2, to launch at the end of this year. The power of catch up. 110k such a shame for a once great broadcaster. ITV3 takes a 7% share of multi-channel impacts and a 4.2% share of all Adult impacts. ITV News performed strongly across the day. DIGITAL SPY, PART OF THE HEARST UK ENTERTAINMENT NETWORK. In 2019, ITV3 achieved its highest share of viewing since 2014 at 2.3%. of all viewers are Men, 23% are ABC1 Men. For 16-34’s, Love Island won the 9pm slot every single night. Audience demographic (Full list of buying audiences) The regions you can advertise within on linear TV are the most granular for ITV. Individuals tune in every week, 4.8m of whom are men. I think its about . ITV showed 839 of the top 1000 commercial audiences in Q1 of 2020, the most watched new drama series, averaging 8.9m viewers, the most watched entertainment show averaging 10.6m, the most watched documentary series with 6.2m viewers, the most watched single documentary with 4.6m v. ITV2 takes a 6.2% share of Adults multi-channel impacts and a 15.4% share of 16-34 Adults multichannel impacts, which is up YOY for 16-34 Adults. Step Up 60 Tue Nov 24 10:00 AM | Commissioning ITV Presents. What’s the magic formula for ensuring TV partnerships are a success? It was up +20% year-on-year for Children. The ITV Hub mobile app has also been downloaded on over 36 million devices across the country. According to the ITV Media (2016), the targeted audience is ‘broad’. * Programme and episode pages ITV2’s 16-34 SOV has increased from 6.0% to 6.3% year on year, while its closest competitor, E4, remained. ITV is now routinely speaking directly to individual viewers through the database using both email and mobile push notifications. Live streaming of ITV’s six channels is at the heart of the Hub. ITV operates in an increasingly complex business environment and there are risks to the delivery of our strategic goals and the sustainability of our business model. Later, when these visitors browse the web, the cookie will let your retargeting provider k… Similarly to ITV, the audience BBC 1 aims itself at changes throughout the day. ITV accounts for more than 98% of commercial programmes which attract more than 5m viewers. 300k Try our corporate solution for free! ITV showed 839 of the top 1000 commercial audiences in Q1 of 2020, Directed by Stephen Frears, starring Hollywood star, Michael Sheen, Quiz hits ITV in the summer. THE first episode of new crime drama Grace will hit screens at 8pm on Sunday, March 14, ITV has confirmed. Season 1 saw Nicola Roberts crowned the winner. Top 100 In 2019, ITV3 achieved its highest share of viewing since 2014 at 2.3%. By gathering this data from the app download, ITV now has the information required to serve commercials to a target audience. Today all UK audience figures are based on readings from meters fixed to a sample set of televisions across the country and the information they collate being published to show a television chart ranking. * Premium pushdowns on ITV show pages This process is overseen by BARB (Broadcasters’ Audience Research Board) who were set up jointly by the BBC and the then ITV group of companies and began operating on 1st August 1981. Reaching 36.8m viewers a week – 61% of all TV viewers, ITV is at the heart of popular culture and we’re proud to be the most watched and most talked about commercial broadcaster in the UK. It targets the desirable 35+ upmarket audiences with an impressive 17% of the Adult population tuning in each week to enjoy long-standing popular drama titles such as Midsomer Murders, and Endeavour. The ability to talk directly to our audience has reached new heights – with over 30 million people now registered to the ITV Hub database, including more than half of Britain’s 16-24s. ITV2’s 16-34 SOV has increased from 6.0% to 6.3% year on year, while its closest competitor, E4, remained ITVBe reached half of all Adults and 58% of Housepersons with Children in 2019. 2019 saw the return of Supermarket Sweep and was ITV2’s highest ever 8pm launch with a massive 1.2m viewers tuning in. 2.3% The ITV Hub mobile app has been downloaded on over 23 million devices across the country. CITV continues to show quality kids programming including Robozuna, Mr Magoo and Thunderbirds Are Go. Multiple episodes of Endeavour and Midsomer Murders attracted over 500k viewers. 8.6m individuals tune in every week, 4.8m of whom are Men of which 13% are upmarket Men. ITV’s Head of Drama, Polly Hill said: “We are delighted with the audiences’ response to The Bay and look forward to them meeting DS Jenn Townsend played by … The ITV brand is a global powerhouse and as a result, the ITV Media (ITV's commercial advertising arm) site was attracting the wrong audience. 6.3 Your visitors will not see the code, and it will not affect your site’s performance. * The highest reaching VoD pre and mid roll at 4.7%. 8.7m We surprised viewers this Spring with new show The Masked Singer, a surreal singing game show. ITV4’s biggest audience came from the final session of the Snooker Tour Championship which was watched by 900k viewers. No. There are two main types of targeting within linear TV: 1. Available in more places than ever before, it’s somewhere to watch the shows which you already love and discover one’s you missed. Manhunt was the most watched new drama series, averaging 8.9m viewers, I’m a Celebrity was the most watched entertainment show averaging 10.6m, Bradley Walsh & Son: Breaking Dad was the most watched documentary series with 6.2m viewers, Coronation Street was the most watched soap averaging 6.6m, Vera was the most watched drama series averaging 7.9m, Gordon, Gino and Fred Christmas Road Trip was the most watched single documentary with 4.6m v. ITV2 successfully targets those younger audiences that can often prove hard to reach and 2019 proved as successful as ever playing 47 of the top 50 digital programmes for 16-34’s. ABC1 male in the 25-35 age bracket is a favouite. Anonymous. The channel captures and retains a gender-neutral, mischievous, fun-loving, and brand-conscious 16-34-year-old audience. http://www.digitalspy.co.uk/forums/showthread.php?t=760249, http://www.ofcom.org.uk/consult/condocs/psb/psb/executive_summary/. Learn how Butternut Box gained a 97% average weekly uplift in leads during on-air weeks with ITV Adventures, The UK's broadcasters unite for major campaign tackling vaccine hesitancy among ethnic minorities. 09/23/2009; 2 minutes to read; In this article. ITV4 is a haven of sport and action, providing entertainment that is a glorious escape from everyday life. In 2019, ITV3 achieved its highest share of viewing since 2014 at 2.3%. 1.6bn 774 of CITV’s programmes achieved more than 110k viewers in 2019. commercial broadcaster in the A range of new innovations on ITV Hub means there’s no better VoD platform to advertise on. * Splash reveal on the ITV Hub home page ITVBe attracted over 583k tweets across 2019, up on 2018 by over 80k. An impressive 17% of the Adult population tune in each week, that’s 8.5m Adults and 3.9m ABC1 Adults. ITV2 is home to the Seth MacFarlane series’ American Dad, and the famous Family Guy, which both continue to bring in the younger audience late at night, every night. For example, CBBC's Newsround is aimed at younger viewers, so it selects and presents news content in a … * A wide reaching display network, Find out today how the UK’s largest commercial broadcaster will make your business famous. Joanne Froggatt and Ioan Gruffudd are joined by Katherine Kelly for the gripping second series of the acclaimed thriller Liar. Going from strength to strength, the channel is made for Men, with a core audience of 25-44-year-old males. such a shame for a once great broadcaster. In an interview with the newspaper, ITV chief executive Charles Allen – who last week confirmed the fourth channel, but not its target audience – said its new […] The Only Way Is Essex continues to be ITVBe’s most popular programme, with an average of 991k viewers watching TOWIE’s 25th series. I think the target audience would maybe slightly older people although some youngsters may also watch it too. The ability to talk directly to our audience has reached new heights – with over 30 million people now registered to the ITV Hub database, including more than half of Britain’s 16-24s. We’re thrilled to be home to the nation’s longest-running and most popular soap, Coronation Street, which averaged 6.6m viewers in 2019. They also enjoy engaging with ITVBe’s talent who use their strong social media presence to drive their followers to the channel. Source(s): https://shrinke.im/a03W6. In 2019, CITV had its best performing February half-term ever in terms of share. Discover what the leading Other favourites returning to the channel include Sam and Billie Faiers: The Mummy Diaries, The Real Housewives of Cheshire and Gemma Collins: Diva Forever. If you’d like to join in, please sign in or register. Not to mention the much loved Emmerdale, the second biggest soap on TV, after beating Eastenders 2 year’s in a row. ITV accounts for more than 98% of commercial programmes which attract more than 5m viewers. This is a long-term decision." I'm not sure who they are, but they probably wear tartan slippers. So, for example, a brand may want to reach a target audience of adults 55+. Itv Target Audience. 36 million app downloads, New innovations: The fifth series was watched by 4.3m TV viewers with an additional 1.3m viewers watching on non-TV devices, bringing the total average audience up to 5.6m viewers. last yr Coronation Street had 9.2 million viewers. Across the 20 episodes, it averaged 473k viewers. In January 2020 ITV2 said ‘Do one, winter’ as Love Island returned with host Laura Whitmore, and this time it was in scorching South Africa. ITV2 has attracted over eight and a half million (8.7m) tweets in 2019. ITVBe is the proud home to the best of British originated reality TV programming and a broad and colourful collection of US reality TV programming. Officially ITV1 is a public service broadcaster and should produce programmes for the widest possible range of viewers. ITV is truly where drama lives. The 6th of September saw its biggest episode, attracting an audience of 630k viewers. are to name just a few of our stellar family entertainment offerings. ITV2 to target a young audience. Individuals tune in every week, 4.8m of whom are men.